PhoenX Brand Standards
Last Edited: July 29, 2022
We are pleased to introduce the PhoenX brand standards. Our company identification and branding is a valuable and powerful business tool. It unifies the organization visually and assists in building brand recognition and equity, customers, business partners, and associates. You can download our approved media kit here:
Logo
Logo Padding: 30px
Color
ED1566
F1A46C
CE5166
FFC371
warm
607FF2
2E3192
606060
606060
F6F4F2
667EEA
23256E
FAFAFA
cool
Typography & Text
Typeface
Montserrat Extra Bold
abcdefghijklmnopqrstuvwxyz1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Montserrat Bold
abcdefghijklmnopqrstuvwxyz1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Montserrat Semi Bold
abcdefghijklmnopqrstuvwxyz1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Montserrat Medium
abcdefghijklmnopqrstuvwxyz1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Montserrat Regular
abcdefghijklmnopqrstuvwxyz1234567890
ABCDEFGHIJKLMNOPQRSTUVWXYZ
Paragraph Settings
Kerning: Min 0 / Max 30
Leading: Min 0 / Max 3
Optimal 50 - 80 characters per line
Justified alignment
PhoenX brings together all of your Health in one App, from your genetic risks, drug reactions, lifestyle and telemedicine to better quality of life.
Highlights are CE5166 with bold white text - warm
PhoenX brings together all of your Health in one App, from your genetic risks, drug reactions, lifestyle and telemedicine to better quality of life.
Highlights are 2E3192 with bold white text - cool
*only to be used with 607FF2/667EEA background
Imagery & Graphics
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